Thoroughly confused...

As part 1 of today's official three-part blog post, I thought I'd kick off with this fun little number. Introducing the Strap Perfect.




See, it's an advertisement for a women's vanity product that hides those pesky bra straps. So of course this infomercial is focused toward one demographic....

But shouldn't that demographic be...oh, I dunno...female? Watch it again and maybe you'll see what I mean.

Wait for it...wait for it...THERE! Did you see that close-up on the woman's chest? Keep watching, because it will happen about nine more times. So the cleavage shots are supposed to entice women to buy this product? Hmm...

Now, I'm not trying to stereotype on any particular gender here, but I seem to get a mental image of a man sitting in a chair flipping through channels when all of a sudden CLEAVAGE meets his eyes and the words "nice firm lift" reach his ears. His significant other is in the next room. He turns back to the TV and thinks... "You know, I bet [insert name here] would like those. To, you know, hide her bra straps."

"Hey honey! Come look at this fantastic new product being advertised on TV."
"Why is there drool on your chin?"
"Oh, I was...napping...when suddenly this commercial came on and I thought you might be interested. I know how much you hate when your bra straps show."
"How thoughtful."
"I know."
"So it has nothing to do with the youthful lift to my cleavage?"
"I have no idea what you're talking about. I just thought you could use the strap perfect for the new dress I'm buying you for our anniversary dinner next week."

Smooth. Real smooth.

In conclusion, I'm pretty sure this infomercial brings new meaning to the phrase "boob tube".